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THOMAS M. CARSEY and ROBERT A. JACKSON
Misreport of Vote Choice in U.S. Senate and Gubernatorial
Elections
Previous research
has found strong evidence of a pro-winner vote misreport bias in the National
Election Studies (NES). We extend this research by examining the reported
vote for U.S. senator and governor in the 1990, 1992, and 1994 NES and
in the 1990 and 1992 Senate Election Studies (SES). We find continuing
evidence of a pro-winner misreport problem. In contrast, we uncover no
significant pro-winner bias in state exit polls conducted by the media.
We test two commonly asserted explanations of the source of this misreport
bias, but find no evidence that the problem is related either to the number
of days between the election and the survey interview or to incumbency.
Finally, we test a model of the misreport process that suggests that less
politically engaged and less politically sophisticated voters are most
likely to over-report support for the winner. Our results here are mixed;
we find some evidence that Independents are more likely to misreport in
favor of the winner, but we find no evidence that education level affects
the likelihood of misreporting.
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